Serve With Love
This episode focuses on mindset and explores the concept of serving with love in photography business practices.
Context
A personal story about a couple whose wedding plans were repeatedly disrupted, from a destination booking through pandemic-related cancellations and reschedulings, illustrates how empathy shapes the client relationship.
Core Message
Approach the work with a philosophy of service rooted in love and empathy. Drawing on Tim Sanders' Love Is The Killer App, clients benefit when photographers share three things:
- Knowledge — explain your approach and why you're qualified
- Experience — show you've handled similar situations successfully
- Compassion — understand clients as real people with stress and emotions
Key Principles
Operate with integrity and honesty. Admitting when you're not right for a job builds trust. Position yourself as a guide helping clients tell their stories visually. This pairs with related principles like "colleagues, not competition" and seeking understanding.
Archive episode. Original audio is no longer hosted; show notes are preserved here.
Related Resources
When and Why Photographers Should Work For Free
VideoYour job as a creative is to serve your clients.
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